2021-04-22

4You Dialy

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Huawei entered the top five in the TWS headphone segment

2 min read

In 2020, Huawei Consumer Business Group (BG) strengthened its position in the TWS headphone market. According to Strategy Analytics, the Chinese company entered the world market leaders in this segment.

Among the huawei freebuds Pro, the Huawei FreeBuds Pro model, which has received positive feedback and rewards from representatives of the global media, can be allocated under the Huawei brand of fully wireless headphones. Headphones support the hybrid active noise reduction technology up to 40 dB, voice gain mode, have dynamic equalizer setting and differ in the possibility of connecting immediately to two devices.

According to the owners of Huawei FreeBuds Pro survey, 71.9% attracts a large duration of the autonomous work of headphones – up to 30 hours. 59.4% of respondents emphasized the convenience of intelligent sensory control. One of the key advantages for users was the intellectual technology of dynamic active noise cancellation, which was noted 56.2% of respondents. Among the attractive features of Huawei FreeBuds Pro, users also named wireless charging (50% of respondents), the possibility of simultaneously connecting to two devices (46.8%), and 43.7% noted a premium design.

Responding to a question about the use of headphones, 83% answered that they wear them during movement, in transport or on the street, 72% are actively using them at home. The device is used both for listening to music (93% of respondents) and for audio and video calls (78%), as well as for watching video (63%). A little less than half of the respondents (42%) listen to audiobook and radio headphones.

Explaining why they stopped at the FreeBuds Pro headphones, a third of the respondents noted that other Huawei devices already have and trusts the brand. A third (33.3%) of the respondents reported that they were attracted by Huawei branded technologies, and 21% of the survey participants noted the good price ratio and device characteristics.

Huawei FreeBuds Pro headphones are available in Russia in three colors: flickering silver, ceramic white and coal black. You can read more details on the characteristics of the device on the official Huawei website.

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